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ClickFunnels Review: All You Need to Know
Websites nowadays have become a necessity for today. Almost every business nowadays have their presence online to reach a large number of users and also to enhance their business.
In order to make sure that the business is able to stand out from the rest, the businesses need to be present on social media, focus on the search engine optimization, have a properly designed website and other such tasks.
Each business has an aim in mind for designing their website. These can be either to subscribe to the mailing list, download a particular document, buy a product, attend a webinar, visit the shop, call the service or other such tasks.
But, there has been a huge competition in this field online as almost every company are competing to attract the most number of users.
Even after attracting the users, the conversions must not be as per your expectation.
Now a question arises, What do you lack and how to overcome this problem?
This low performance of your business can be quite easily taken care of with the help of marketing funnels which is also termed as sales funnel.
Creating marketing funnels (Funnel Hacking) is one of the most important part of digital marketing.
Finding a Right Landing page builder is very important for your online success, for that you should read our Clickfunnel review.
ClickFunnels is one of the best sales funnel in the industry.
When it comes to making money online, Clickfunnels affiliate program is used by many affiliates.
It can be used to build sales funnels without any hassles.
Before going into the details of ClickFunnels, it is necessary that you have a proper idea of the marketing funnel.
The marketing funnel is a guided path that can be used to enhance the sales process thereby leading to enhanced sales.
It takes care of the people from their first engagement with your brand to the final conversion.
The funnel incorporates several branches that can help to maximize the profit from each customer.
The funnel method offers different things at different points to the customer that is strictly based on their actions as they move through the funnel.
These may be either simple or complex based on the type of your business and the funnel type you choose.
These guide the customers by providing the users with a low commitment process and gradually moving them to the top of the ladder.
Then the users can be provided with high priced offers as they become familiar with your brand and develop the trust in you.
These are possible as the users tend to respond to something for which they have to either pay no fees or play a relatively small amount of fees.
However, it is necessary that you provide something of value to them and can also help enhance your brand value as well.
This helps ensures that after the visitor enters the funnel, they remain loyal to you forever.
A good sales funnel aims to collect the visitor’s email address. The email can be used to offer the leads about your product that you want the users to buy. These can be done by designing beautiful and catchy advertisements that can help the users to build the trust in products as well.
Then the users can be redirected to the sales page which is the next step. It is advised that you design a special page to help the users to buy.
This can be coupled with the help of eye-catching headline, well-crafted text, images, video, etc. that can be used to make sure that the visits turn into conversions.
The benefits of the products need to be highlighted so that the visitors can be identified quickly what you are offering to them.
Apart from that, you can also provide some offers to both the first time customers, one time offers (OTOs), upsells, downsells and the returning customers. This enhances the conversions for the users which in turn leads to the maximization of the profit. It helps in expanding your business and create a brand name for your company.
In the traditional digital marketing, you need to have a proper idea of all the process.
Based on the same, you need to implement certain methodologies to make sure that you are able to achieve the desired results.
These may be quite cumbersome as different processes need to be taken over differently. This task is improved and made quite easier with the help of sales funnels.
ClickFunnels is an amazingly powerful tool that can be used to design beautiful sales funnels and ensures that you do not have to deal with the tricky stuff to do so.
Some important reasons to use sales funnel for your website:
In the fast-changing world, the users nowadays have transferred to the smartphones.
Hence it is necessary that you keep this in mind as well.
Based on the same you need to design your website, conversion page, and employ the proper digital marketing techniques.
Only then you can make the best use of your investment and yield better results. Sales funnel helps provide the benefits mentioned below.
Make the website conversion focused:
In the traditional case, the website is not conversion focused. It is because of the vast competition between different companies to reach a large number of users. It is quite a complex journey as a single website cannot address with the context-sensitiveness of your audience. This can be eased quite easily with the help of sales funnel. It puts your audience through a step-by-step progression and filters them based on the location. These guide them based on their needs and provides them with real solutions. In every business, it is necessary that you have some end-goal in mind. ClickFunnels help you to convert every single time and provides your audience with the best experience while shopping. The website is like the salesperson who is not trying to close the sale and the sales funnel knows the audience who crave it. Sales funnel also makes use of data that is gathered to yield better results. This can be coupled with the help of beautiful designs. The sales funnel can be used to measure, optimize, streamline the business. Based on the data, you can also choose which methods are to be implemented to boost your conversion rates. It is necessary that you create and hone the funnels with the passage of time to make sure that your audience interacts with every step of your funnel. ClickFunnels can be used to create engaging and professional quality pages for your funnels. It also features a number of templates with the help of drag and drop functionality with simple and robust editing features. It makes sure that you are able to build quality pages every single time.
Too many call-to-action on the website:
A traditional website has several call-to-action buttons on the website when a user lands. These are considered to enhance the conversions of your website and form the backbone of the website. However, when a user encounters too many call-to-action buttons, they are turned off. These may leave the website cluttered a great deal. In some of the website, you may also encounter too many prompts which may turn out to be quite irritating. Sales funnel can be used to cut the layers of overlapping call-to-action and the prompts. It provides the audience with one call-to-action at a time thereby providing an ordered way of their experience. Apart from that the funnel call-to-action buttons are targeted for the users and help the users to make instant decisions. It guides the users through the journey that is quite diverse and is designed based on their previous responses. By the narrowing down of the funnel, the single call-to-action maximizes the conversion as these are aimed at them and designed to suit their needs. This, in turn, helps the business to get more and more successful conversions.
Another best part of the sales funnels is that these are not static and are focussed on movement. These are designed to go forward which makes it a fun and exciting experience. It is advised that you use one call-to-action button at a time and in case there is a need to add more than one, you can add it to different pieces of the funnel. It also helps you to create multiple pages for your funnel with the help of dedicated unique call-to-action buttons thereby avoiding overcrowding. This can be done by simply clicking on the “Add New Step” on your funnel editor, after which you can determine what kind of page you need to edit.
Helps you to track the reach of your content:
Each website has some form of content on their website. These may be either in the form of the textual content, graphical content and video content. However, you may encounter that you are not able to track your content on the traditional website. This, however, cannot provide you with the idea of how your different forms are consumed by the users. In this case, the funnels turn out to be quite helpful as these take you to a whole different level as these are driven by data. Sales funnel also has all the data under control to a whole different degree. It has an inbuilt tracking mechanism that can help in tracking the performance of your various content. In the digital marketing, it is quite difficult to examine which efforts produce the results. However, in the case of funnels you are provided with the information about the sales funnels. The sales funnels can also be used to make it trackable and must be immediately discarded. In the traditional websites, various tools and approaches are used which makes it quite difficult to introduce any new changes. In this fast-changing world, it becomes necessary that the web development is flexible so that the new changes can be introduced in an easier and faster manner. ClickFunnels can help the users to introduce new features and changes quite easily. Some of these are making the Instagram offer, text message blast, or other such effects. It also helps make sure that you are able to focus on your audience. In the website, the people tend to get lost which is not the case in the sales funnel. With the passage of time, more customized options are provided to yield better conversions even for the higher priced products as the users get trust in the users. This is because of the simplicity of the products to boost conversions. With the help of ClickFunnels, you can choose the option to add tracking pixels for Google Analytics, Facebook, or other such websites. To do this, you need to simply click on the Settings > Tracking Code. A tracking code is generated which can be pasted in the marketing pixel.
To know more about content optimization read Frase Review: An AI-Powered Content Marketing Tool
Websites are difficult to change:
In the traditionally designed websites, you need to either have a basic knowledge of website design, or you need to hire a developer to introduce any new changes. In case of sales funnels, it is quite easy to make changes as it features simple drag and drop tools. The ClickFunnels also provides some additional resources that can help the users to add new features to your funnel. Apart from that, it also features a blog that can help even the beginners to modify the website and also add new features. It also provides you with an idea of what you can achieve with the website. Another best thing of the same is that you do not need to have any knowledge of the complex coding. Hence you can make changes on your own and then you can choose the design that you like the best. You can also test the content of the website and its different functions as per your imagination. As it goes live, you can make certain changes during the conversion process. It provides an additional benefit that it turns out to be quite affordable and provide better returns on the investment. The project can also be deployed quite easily without any hassles. After the sales funnel is deployed, you can make the tweaks to the sales funnel at any moment of time. Even if you choose the option to employ the digital assistant in your funneling, the performance becomes better and better results can be provided to the users in a faster and better way.
Marketing is the process of converting as many people as possible. Each of the websites has an audience but quite a few of them convert. The website with the good conversion rate is more successful as compared to the ones which have a lower conversion rate. In such cases, just looking at the statistics from the website like Google Analytics is not going to work. If your website has a high bounce rate, a lot of the conversation opportunities is lost. In such cases, you need to have a proper idea of the conversions. This can be done by citing the prospects of the website in a single place. It also provides the information of the values, desires, trigger factors, etc. of the leads. Sales funnel helps you to do so by collecting the information about the user and then build the prospects by providing a detailed insight of the leads. Based on these records, you can branch out the funnel to reach out to those users who do not respond to the existing sales funnel.
What is ClickFunnels?
ClickFunnels is a tool that can be used by businesses to implement the sales funnels in their business. A traditional funnel incorporates one or more opt-in pages, email autoresponder, one or more sales pages, order forms, additional content, member’s area, etc. It is to be coupled with website, hosting, autoresponder service, landing page software, split-testing software, membership site software, and probably a team of designers and programmers. This makes implementing sales funnels quite tedious, problematic and costly. ClickFunnels provides you all of these features on a single platform thereby removing any hassles for implementation. This in turn also makes it quite hassle-free and cost-effective. You do not need to spend time and money on the different tools to make it work. Another best part of ClickFunnels is that you do not need to have a website. It also focuses on the sales funnel mechanism that can be used to maximize the profits. ClickFunnels can also be used to create all your Optin pages, sales pages, email sequences, membership areas, online training courses etc. using this single platform.
ClickFunnels Pros and Cons:
ClickFunnels provides a number of benefits to its users. Some of these are:
- Easy to build automated marketing and sales funnels
- Free training
- Free domain with SSL
- Create beautiful looking pages
- Improved results with the help of conversion tracking and split-testing
- Integrate major email services
- Payment processors linking within ClickFunnels
- Balanced and flexible ease of use
- Detailed training with the help of videos and weekly webinars
- Various new latest updates are provided to make the services better
- The funnels can be prepared and shared which can help in earning affiliate commissions
- 14-day free trial
Apart from these pros, there are a few cons of ClickFunnels as well. These are:
- It requires you to invest time to learn its complete features
- A limit on the number of funnels, pages, and visitors is imposed in the standard plan
- Basic split testing
- A bit expensive as compared to Thrive or LeadPages
Getting started with ClickFunnels:
ClickFunnels offers a 14-day trial during which you can explore the product and then decide for yourself whether it is suitable for you or not. In order to start using the same, you need to enter your details. Here you also need to enter your credit card details but you do not need to worry as you will not be charged until you complete the trial and can be canceled at any instant. After registering, you are also provided with the introductory tutorial video. These are a collection of 4 videos of a few minutes that explains every concept and process clearly and quickly. If you watch the tutorial video, you are provided with a free “#FunnelHacker” t-shirt.
Creating your first funnel:
Once you’ve watched the introductory videos, you can quite easily go forward to create your first funnel for yourself. The opt-in funnel can be created quite easily using ‘Collect Emails’ mentioned below:
- Create a name for your funnel, an email optin page, and a thank-you page either from scratch or with the help of ready-made templates.
- If you find an existing template that meets your needs, you need to modify the existing copy with your own wording and add your own logo and image. Templates help you to design the funnels in an easier and faster manner.
- After doing so, you need to create a thank-you page where the people are taken after the users opt-in. This form can then be connected to the autoresponder. It can then be used to deliver the report and send follow up emails to the users.
- You can then either choose the option to publish it on your own web hosting platform or publish it on the existing platform.
- ClickFunnels helps you to create high-quality pages quite easily that is mobile responsive. This, in turn, makes it look good on any device.
Apart from creating simple funnels, you can also create more sophisticated funnels as well. ClickFunnels claims to help you build any type of funnel you can think of. Some of the most well-known funnels that can be created using ClickFunnels are:
- Lead Capture Funnels: It can be used to grow the mailing list.
- Sales Page Funnels: It is used to sell products and services, that helps to incorporate upsells/downsells/ one-time offers. This can help you to maximize the profit per customer.
- Webinar Funnels: It is used to promote your webinars and get more and more registrations for the same.
- Online Courses: It is used to sell and host your online course as well.
- Membership Sites: It is used to create membership sites.
ClickFunnels has a number of ready-made templates for different types of funnel and others can also be created from scratch. This is coupled with an easy to use editor. One of the best parts of the same is that you do not need to have any coding skills. It works on a simple drag and drop feature which can be used to change various elements like color, font etc. to suit your needs.
It can also be used to create an autoresponder that can be used to send a sequence of automated emails. After filling in the forms, it is necessary that you provide your users with something of value for signing up. Here you can also provide them with something to buy with one time offer, low-cost offer, or freebies. Then you can provide them with upsells and downsells offers as they progress through the funnel. The funnel can be used to create pages and then interlink them together with different action flows. These can be then integrated with autoresponders and payment processors, to automate the process. These can be used to change prospects into profits. It can also help you to monitor your progress with the help of tracking and analytics tools thereby helping you to optimize and improve conversions and profits. It also comes with a built-in split testing feature that can be used to test different landing pages and get an idea of which funnels converts the best.
Some favorite ClickFunnels features?
Funnel template blueprints:
ClickFunnels consist of 3 main categories: i.e. Lead Capture Funnels, Sales Page Funnels, and Event Funnels. Apart from these, there are various other special funnels like Membership funnels, Squeeze Page Funnel, 2-Step TripWire Funnel, Order Form bumps, One Click upsells or Downsells, etc. You can choose from either free templates or paid templates that have a consistent and professional design. In order to launch your funnel you need to just follow the steps mentioned below:
- Choose a proper funnel type.
- Select a template that you like and suits your business.
- Customize your page as per your business.
- Add your products and set up your email and payment integrations.
- Set up a domain name for your funnel.
- Save your funnel.
Amazing visual drag and drop editor:
ClickFunnels along with its funnel and page templates to create funnels and web pages. Pages can be laid out using different sections and also contains various rows and columns. This can be done with the help of drag and drop elements. Here too, you can edit the text, images, and other elements. This can be achieved without any coding experience of HTML, CSS, JavaScript, and other such languages.
Numerous page elements:
In order to achieve the flexibility of the design, widgets form an essential element that can be used to create the page as per your design. It can be used to include certain elements like Headline, Image, Text, Button, forms, etc. and other such elements. These can also be used to create landing pages. These also include certain advanced elements like SMS signup, surveys, pricing tables, progress bars, facebook comments, FAQ blocks, countdown timers, custom HTML, membership elements, memberships pages and order, shipping form elements, etc. that can be used to create different types of pages. There are various elements that can be customized with the help of editor sidebar where you can change some common properties like background colors, margins, fonts, alignment, and other such tasks.
Another important feature of ClickFunnels is that you can quite easily share the funnels you have made. This helps the other users to make sure that the other guy can quite easily implement it in their business. After you have designed the funnel, you need to just go to the settings tab, and then choose the option of Share Funnel URL. The existing ClickFunnels users can make use of the same. When some existing users visit this URL and like the funnel, they can add it to their account directly. The new users can make use of ClickFunnels 14-day free trial and use it on their account. These links also act as an affiliate link and for every conversion, the users get a recurring commission. You can also make a paid version of the sales funnels that is unique to a particular niche. The sales funnels can also be sold in the marketplace. These can also turn out to be lead magnets to different niche as you can provide your readers with something of value.
Amazing onboarding process:
ClickFunnels provides its users with an amazing onboarding process where the users can get to know how to use the products in a playful way. After you sign up, you are immediately provided with a 7-day challenge. These also contain 4 different games after you have completed a number of steps. These steps consist of the task along with short video clip where you are guided on how to finish the task. In the first game, you are being guided on how to build your own Hero Funnel, in the second game you are introduced to Funnel Cookbook, in the third game you are introduced to Funnel University, and in the last game, you are introduced to everything that helps you to make your funnel go live. After completing the whole process, you can win some amazing prizes like ClickFunnels t-shirt and stickers.
Some drawbacks of ClickFunnels:
Slow process of adding funnels:
After you have selected your funnel type and template, you can quite easily add it to your account. But this requires some time to be implemented.
Limits imposed on the number of funnels pages and visitors:
ClickFunnels in the cheapest plan allows the users to implement 20 funnels, 100 pages, and 20,000 visitors. However, on the higher versions, you get unlimited access to funnels, pages, and visitors.
Steep learning curve:
ClickFunnels has a vast possibility and allows you to achieve a number of tasks. But, in order to make the most out of the same, it becomes necessary that you have a proper knowledge of the same. This, in turn, requires time to master. This can be done by making many new funnels.
ClickFunnels Pricing:
ClickFunnels provides you with 2 different plans. These are $97 per month and $297 per month. In the $97 per month plan, you can create 20 funnels, 100 pages, and 20,000 visitors. In this case, you are not provided with the access to Actionetics. Hence, in this case, you are not able to create your own affiliate program. On the $297 per month or Etison Suite plan, you can get access to unlimited funnels, pages, and visitors. In this plan, you are also provided with Actionetics where you can create your own affiliate program and built-in email service provider and Backpack. In the yearly packages, you can avail the discount of 16% i.e. free access for 2 months.
ClickFunnels Affiliate program:
ClickFunnels can also turn out to be a major platform to earn a living without any extra hard work. It pays about 40% monthly recurring commissions ClickFunnels subscription for every customer that you refer. You are provided with monthly payments for life. These facilities are provided for each and every user. Even if you are not a ClickFunnels user, you can choose the option to earn commission on the referrals. One of the best things about ClickFunnels affiliate program is that you can choose the option to defray the costs of your ClickFunnels subscription. Even if you are not a ClickFunnels user, you can choose the option to earn via the affiliate program. You can also choose the option to create some funnels belonging to different niches and earn commission from the same. One of the best things about this program is that you do not need to make any extra effort as the resources to retain the customers are already available with the offers, training, and other such resources. Just driving the traffic result in easy conversations. It also provides you with the option to you refer and you can win cool prizes like helping make payments toward your own dream car if you get to a certain number of referrals every month. It also has a 2-tier affiliate program where you can earn 5% commissions on the sales that are referred by your existing referrers.
Comparisons of ClickFunnels with others:
ClickFunnels vs Thrive Content Builder:
Thrive Content Builder is a popular WordPress plugin that can be used to build beautiful landing pages. But it has certain limitations as it works only with WordPress and you need to have a website. It can only be used for making web pages and does not include autoresponder services and some other functions of creating amazing funnels that can be done with the help of ClickFunnels.
ClickFunnels vs LeadPages:
LeadPages is another Content Builder which can be used to create amazing landing pages that are mobile responsive. LeadPages can be used to create only the single pages. It can however not be used to create integrated and sophisticated funnels where different pages can be interlinked together.
ClickFunnels vs Infusionsoft:
Infusionsoft can be used to create sophisticated funnels. It also has a number of features that make it in some ways make it more powerful than ClickFunnels.
It is however relatively expensive as compared to ClickFunnels. It is also a bit complex to implement as compared to ClickFunnels and hence you need to invest some money to get it implemented by someone.
Infusionsoft also has a demerit as it lacks in creating nice looking pages and is also a bit complex to do so.
ClickFunnels vs SamCart:
SamCart can be used to create beautiful, high converting checkout pages in an easier and faster manner.
In creating checkout pages, you can create checkout pages with the help of 17 checkout page templates. It also supports Stripe and Paypal payment methods.
ClickFunnels can be used to create amazing funnels with the help of drag and drop editor. Here you are not restricted to the use of the prebuilt templates and create your own templates as well. It can be used to design checkout pages in any way you can dream of.
SamCart can also be used to add order bumps, upsells and downsells just like ClickFunnels. It can also be used to create coupons for your products that can be used to increase conversions.
But SamCart cannot be used to capture leads and create complete sales funnels. ClickFunnels is more powerful and flexible as compared to SamCart.
Some other benefits of ClickFunnels:
Apart from these, there are various other benefits of ClickFunnels. Some of these are:
It provides amazing support with the help of live chat. All your queries are answered by the experts. Even if you do not buy a URL if your own, you can make use of funnel URL which looks like http://username.clickfunnels.com.
ClickFunnels also provides you with your first domain name for free along with SSL.
It has a vast community on FB with over 100k members where a team of over 30k members answers your queries and also get feedback for your sales funnels.
It also provides its own email service provider Actionetics and you can also integrates other email services as well.
ClickFunnels integrates different payment mechanisms like Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, etc.
It is a great software and also provides an amazing affiliate opportunity and is not a scam.
Conclusion:
ClickFunnels is an excellent tool that can be used to create sales funnels that is available at affordable rates.
It can turn out to be quite helpful for businesses and can help in increasing sales with the help of funnels.
Though being a bit pricier, it provides you with a number of other features like web design, email service, etc. This in turn compensates for its price.
One of the best thing about the same is that it can be implemented quite easily without any hassles. You can also get an idea about its working by watching just a few videos.
In case of any problem, you can get help by the experts by the community members or by live support.
Hence, ClickFunnels can turn out to be quite helpful for businesses and is worth checking out.
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